Why Algeria's richest man Issad Rebrab let Brandt collapse as French appliance icon heads to liquidation
Issad Rebrab’s Cevital chose not to fund a Brandt rescue, and a French court liquidation ended hundreds of appliance jobs.
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Issad Rebrab’s Cevital chose not to fund a Brandt rescue, and a French court liquidation ended hundreds of appliance jobs.
A French court ordered Brandt into liquidation, ending Cevital’s European bet and costing about 700 jobs despite a worker-led rescue plan.
A French court put Cevital’s Brandt into receivership, testing Issad Rebrab’s cross-border bet and putting 750 French jobs under court protection.
Rebrab was reportedly arrested on May 17 by agents of the Algerian Central Office for the Fight against Organized Crime.
Rebrab is the seventh-richest man in Africa, with a net worth of $5.1 billion.
Rebrab is the founder and owner of Cevital, the country’s leading private group.