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Palm Hills Developments, the Egyptian real-estate company controlled by billionaire Yasseen Mansour, has signed an agreement with Marriott International to develop a St. Regis hotel-and-residences complex in West Cairo, a project the partners say will benefit from rising interest around the Grand Egyptian Museum.
The property is to be branded The St. Regis Hotel & Residences Palm Hills Cairo. Plans call for about 150 guest rooms, 50 serviced apartments and 150 branded residences. The companies did not provide an investment value or an opening date in public statements about the deal.
Palm Hills Chairman and CEO Yasseen Mansour described the agreement as a vote of confidence in Egypt’s tourism prospects and said the long-anticipated museum opening is expected to draw more cultural travelers to the Giza area. He said the partnership also aligns with government efforts to upgrade tourism services and expand hospitality capacity.
For Marriott, the St. Regis flag adds another luxury marker in a market where global hotel groups have been expanding as Egypt seeks to attract higher-spending visitors. The St. Regis brand, known for high-end service and residential towers in major cities, already has a presence in the country and is continuing to grow across the Middle East and Africa.
Palm Hills Co-CEO and Managing Director Hazem Badran said expanding the company’s relationship with Marriott reflects a focus on tourism, which he described as a pillar of Egypt’s economic development. Palm Hills has said it intends to deepen its hospitality platform and add thousands of rooms over the coming years, part of a broader push by developers to diversify beyond residential sales.
The announcement comes as Egypt tries to widen its tourism base beyond beach resorts, leaning on museums and major infrastructure projects to keep visitors in Cairo longer. The Grand Egyptian Museum sits near the Giza plateau, home to the pyramids, and has been promoted as a centerpiece for a more immersive cultural tourism experience.
Palm Hills is best known for building residential and mixed-use communities in and around Cairo. In recent years, it has leaned more heavily on partnerships with global brands, a strategy developers say can help attract investment and differentiate projects in a competitive market.
Details on architecture, amenities and sales plans for the branded residences were not released. But the developers framed the St. Regis agreement as part of a long-term bet: that West Cairo can become not only a residential hub, but a luxury hospitality and lifestyle destination tied to Egypt’s most iconic heritage sites.
