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The Inside Story: Banking the Overlooked — How Bicycle-Parts Trader Idrissa Nassa Built a $9 Billion Bank Serving the Customers Everyone Else Ignored

In 1984 Idrissa Nassa moved bicycle parts across West African borders. Today he controls a $9 billion banking group in eleven countries — built by serving the traders big banks ignored — and just pledged to mobilise $712 million for Burkina Faso's hospitals and schools.

,   and  Mfonobong Nsehe
5 min read
The Inside Story: Banking the Overlooked — How Bicycle-Parts Trader Idrissa Nassa Built a $9 Billion Bank Serving the Customers Everyone Else Ignored

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